How to run a competitor analysis
From a keyword to a prioritized, specific outrank plan.
1
Enter a keyword or product
The search term you want to rank for — "wireless earbuds", "cotton kurti", "steel water bottle".
2
Pick marketplace + region
Top listings differ by platform and country; the analysis reads the right competitive set.
3
Analyze (1 audit)
We extract keyword frequency and recurring themes across the top competing listings.
4
See your keyword gaps
The terms and angles competitors use that your listing is missing, ranked by importance.
5
Get the outrank plan
A prioritized, specific action list — what to add and change first to close the gap.
6
Draft the fix
Jump to the Generator or Optimizer to rewrite your listing against the gaps you just found.
Frequently asked questions
What the analysis reads and how the outrank plan is built.